Livestrong is hoping to leverage social media for good and beat its own Guinness World Record for “Most Widespread Social Networking Message.” The record was set last year with 209,771 unique mentions in 24 hours using the #BeatCancer tag. Starting at 12 p.m. ET Friday and going until 12 p.m. ET Saturday, Livestrong is encouraging [...] Read more »
Groupon’s Founder on How to Get Super Rich
Groupon founder and CEO Andrew Mason revealed his six tips for creating a successful startup, or in his words, “polishing your turds and getting super rich,” at YCombinator’s Startup School event at Stanford University. Groupon is among the hottest startups on the planet. In just two years, the company has made group-buying a worldwide phenomenon, [...] Read more »
Klout Now Measures Your Influence on Facebook
Social media analytics service Klout, well-known for its Twitter influence measurement scores, has finally launched a version of its platform that determines your influence on Facebook. Klout currently uses various data points from Twitter to figure out your “Klout Score,” a representation of your influence and ability to compel action by others online. Its Twitter [...] Read more »
This Morning’s Top Stories in Social Media and Tech
Welcome to this morning’s edition of “First To Know,” a series in which we keep you in the know on what’s happening in the digital world. We’re keeping our eyes on three particular stories of interest today. AOL Looking to Acquire Yahoo [REPORT] AOL and several venture capital firms are in talks to buy Yahoo, [...] Read more »
How Much Are Social Media Shares Worth? [STUDY]
Popular event ticketing site Eventbrite used its in-house social analytics tools to study the effects Facebook shares, tweets and other social sharing behaviors have on ticket purchases. Looking at data from the past 12 weeks in aggregate, Eventbrite found that each social media share equates to $1.78 in ticket sales, with Facebook shares proving to [...] Read more »
Skype Gets Serious Facebook Integration
Skype 5.0 for Windows has just been released with a slew of improvements and feature additions, most significant of which is the inclusion of a Facebook tab that allows users to SMS, chat or call their Facebook friends via Skype right from the News Feed. Skype’s Facebook integration is both sophisticated and sleek, and brings [...] Read more »
Keep Your Tools Sharp To Avoid Personal Technical Debt
One of the things that really struck me when I started working here at End Point was how all of my co-workers possessed surprisingly deep knowledge of just about every tool they used in their work. Now, I’ve been developing web applications on Linux for years and I’ve certainly read my fair share of man [...] Read more »
SEO 2010 Trends and Strategies
* Mobile browser search o Mobile search and ecommerce will be a large area of growth in 2010. o Google Webmaster Tools allows you to submit mobile sitemaps, which can help battle duplicate content between non-mobile and mobile versions of site content. Another way to handle duplicate content would be to write semantic HTML that [...] Read more »
SEO Techniques for Beginners
Search Engine Optimization (SEO) is the technique of increasing the web site’s exposure to different search engines. The goal of the search engine optimizer is to get top rankings on the search engine result page for search queries. Most of the internet users used to click on the first few results of a search, especially [...] Read more »
SEO Techniques for more Online Traffic
If you want to attract online traffic to maximize your web site’s exposure, you can’t ignore Search Engine Optimization (SEO). The popular search engines like Google, Yahoo and MSN play a key role in getting maximum web traffic for a web site. Many studies have shown that a majority of web browsers prefer to visit [...] Read more »